Tie play diagrams Reebok official website
September 16, 2011
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Adi Adidas and Reebok of course, before there is competition, but the product of their own characteristics, the market is not complete overlap. Adidas has the advantage of the professional function of the product quality, have a special basketball shoes, football shoes, is targeting the launch operation, sweater knitting patterns knitting patterns knitting tutorial online Textile City from this diagram. Reproduced please specify! ; And Reebok features a fresh and fashionable products for the average person fitness work, the cost group is aimed at women, young people and those who consumed the same as usual, g2000 ladies. The two companies merge, it will be good to expand market share, special Adidas snapped in the past do not share the U.S. market. Other, the two companies other sports products, such as Reebok golf stuff dress and Solomon ski equipment, clothing, and can make the new company alive in the world sporting goods market become more enhanced large Reebok, the original meaning of the word, is Guide to the Department of Africa one kind of antelope, ties play diagrams, it is lightweight stature, good-Benz. Reebok looking forward to spending activity in the wear Reebok shoes, they would like Reebok antelope, as in the vast Luhe, the vertical and horizontal Chi Ben, enough to enjoy the sport of interest. The corporate brand in the world brand laboratory (World Brand Lab) style of the 2007 “World Top 500 Brands” list ranked four hundred and ninety second.
alive on the world sporting goods market, the top three are Nike, Adidas and Reebok. Soon, Converse website, this ranking will probably have to change. Because the North of Bavaria in Germany based Adidas – Salomon will be $ 3.8 billion acquisition of all shares of Reebok. The two companies merged in 2006 years in the future, the new company annual revenue will reach $ 12.3 billion in 2004-2005 Nike approaching 137 million; its activities in the global commodity market share will reach 20%, hot pursuit of Nike 1 / 3 share of Nike will form strong provocation. Reebok official website : http://www.reebok.com/
Adidas acquisition of Reebok will be $ 59 per share, the shares, the price than the pre-release price $ 43.95 Reebok beyond the beyond 34%, while Adidas Reebok will receive $ 550 million debt. Reebok will continue after the merger to save their own brand, produced in the brand headquarters remain in the U.S. city of Canton, Massachusetts, is still the former Reebok CEO Paul Faedo door handle. Adidas also guarantee for the 9100 Reebok held a large number of employees do not cut people, because the acquisition is not complete loss of Reebok Adidas swallow, but the combination of two powerful, but do not have too Eve of the restructuring expense and expenses.
